You will use this quite often when forwarding some information to a colleague.
2. KPI: Key Performance Indicator
(ключевые показатели эффективности)
This is a measure created to help evaluate the performance of a team or a business.
3. SWOT: Strengths, Weaknesses, Opportunities, Threats
When analysing your business or your market, you’ll go through the SWOT analysis, in order to get a better understanding of the market at the moment and your situation compared to competition.
(Сильные стороны, Слабые стороны, Возможности, Угрозы)
4. TBA / TBC: To be announced / to be confirmed
(должно быть сообщено / должно быть подтверждено)
When you are unsure of the day of a meeting or the launch of a new product, one of these two might become useful to inform your co-workers!
5. B2B / B2C: Business to Business / Business to Customer
("бизнес для бизнеса" / "бизнес для потребителя")
Your business can be either or even both of those, depending who you sell to: is it to the final customer of the product or service, or to a company that will resell or reuse your product before offering it to the final customer?
6. ROI: return on investment
(окупаемость инвестиций)
Making sure your investment is efficient.
7. HQ: Headquarters
(штаб, штаб-квартира)
Most of times, international companies have offices in different countries or cities, but have a main central office. Kaplan International’s HQ is based in London.
8. WoW, MoM, YoY: Week on Week, Month on Month, Year on Year
(от недели к неделе, от месяца к месяцу, от года к году)
When you analyze your performances, you can choose which time period you compare against.
Another acronym used in business is YTD, Year To Date, when referring to the amount of business generated from the beginning of the year up to today.
9. 24/7:
(круглосуточный режим семь дней в неделю)
A service that is available 24 hours a day, 7 days a week. This does not apply for business communication only of course, but can be a service you seek or offer to your customers.
10. 1-2-1 / 1-to-1:
(личная встреча, один на один)
Meeting face to face with a manager or a colleague to discuss work. You can also take one-to-one courses sometimes, for personalized tutoring!
